[Podcast] ThinkNow Drive™ – Automobile Buying Trends & Habits Report 2017
How African-Americans Are Driving Automotive Technology Trends
The automotive industry is showing early signs of becoming one of 2017’s fastest evolving industries. Electricity and hydrogen now power our vehicles straight out of the pages of a sci-fi thriller down paved streets that turn into our driveways.
To better understand what’s driving this change, ThinkNow Research surveyed a representative sample of U.S. Hispanics, African-Americans, Asians, and non-Hispanic whites regarding their vehicle purchasing habits. ThinkNow Drive™ is our latest research study that focuses on automobile buying trends and habits.
Special Guest, Pepper Miller, founder of the Hunter-Miller Group, joins Mario X. Carrasco, Managing Partner at ThinkNow Research to discuss the key findings of the report. Listen in:
Download the report here for additional insights: