thinknow Base

A proprietary panel management software

  • Greater control over panelists' activities
  • Maintain the accuracy and reliability of data
  • Offer customized incentives, increase phone call engagements, and expand recruitment streams
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TN Base
Partnership & Certifications
Proprietary security tools

Ensure your panelists are real people with double-opt in verification that includes mobile phone technology and IP verification.

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Deep profiling capabilities

Go beyond basic demographics and get deep behavioral insights of your panelists.

User Friendly Interface

Create a report, launch a survey, and incentivize your panelists at the click of a button, no need to code.

Base - 1

A proprietary panel management software

ThinkNow Base, a proprietary panel management software which stems from the effort to combat fraud in the industry, enhance the quality of data delivered to clients, and better serve panelists.

Base - settings

ThinkNow Base enables the company greater control over panelists' activities thus maintaining the accuracy and reliability of data. Moreover, ThinkNow can now offer customized incentives, increase phone call engagements, and expand recruitment streams, which will benefit panelists.

How it works

Through ThinkNow Base, we give companies the possibility to build deeper profiles and get a comprehensive view of panelists, using a wide range of consumer attribute filters.

Ensuring all your panelists are real people and their data is secure.

Which enables you to have a customized and enhanced view panelist information.

How it works
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ThinkNow Sample

The ThinkNow Total Market Sample provides the representative sample in the industry with access to over 18 million general market panelists.

Reasons to partner with us

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Proprietary security tools

Ensure your panelists are real people with double-opt in verification that includes mobile phone technology and IP verification.

Multi-country management

Manage panels in different country with one easy to use back-end.

Deep profiling capabilities

Go beyond basic demographics and get deep behavioural insights of your panelists.

Testimonials

“ThinkNow is one of those rare communication agencies that recognizes and applies the moral and stategic value of cultural inclusiveness.”

Demetrius M. Parker Communication Specialist, CDC

“We consider ThinkNow Research a partner more than a vendor. At every level of interaction, they are fully engaged and embrace our business as if it was their own. We rely heavily on their expertise and understanding of the Hispanic audience.”

Brooke Lorenz Brooke Lorenz - Dish Latino

"We at Insight Latam carry out projects with panels in multiple countries in Latam, and definitely, ThinkNow has helped us to achieve our objectives, of quality levels and response times that we offer to our clients."

A. Juilo Monteagudo Viera CEO, Insight Latam

"We started working with ThinkNow during our media company and start-up careers - when we made the decision to launch our own strategic advisory dedicated to culture-forward business strategies; they were the natural choice to power our primary research requirements. Not only is their approach unique in a world drowning in often-useless diversity data, but they approach their work with a bias to excellence, service and character."

Charlie Echeverry CEO & Managing Director

“ThinkNow Research has been an excellent partner to the Ad Council. They’ve been very flexible with our tracking study schedules, provided high quality input when developing our questionnaire and always deliver everything we ask for on time.”

Anuar Saab Director, Strategy & Evaluation

thinknow reports

Clicks vs. Carts: 2025 Shoppers Report
African-American Market Research Asian American Market Research Consumer Sentiment Economy Retail Total Market Research
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Mental Health Report 2025
Hispanic Market Research Mental Health Total Market Research
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E-Commerce in México 2024
Consumer Sentiment Retail
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People change

Societies

Evolve

Cultures shift

ThinkNow Government has worked with State and Federal agencies for over a decade during which we have been awarded multiple sole-source and competitive contracts with the US Army, FDA, and the SBA among others.

Our rating through the Contractor Performance Assessment Reporting System (CPARS) is rated good to excellent.

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Faqs

Our proprietary security software checks IP, mobile phone number, and cross references publicly available address information to identify each panelist.

Our panel is available in both English and Spanish. As we grow, we will incorporate other languages spoken in the U.S.

Yes. Our panel is accessible through a range of devices and screen sizes without the need to download a mobile app.

ThinkNow Base comes with a library of pre-loaded reports that give you access to panelist information but also has the ability to create new custom reports based on your criteria.