ThinkNow provides technology–driven market research solutions that make multicultural consumer’s voices heard by Fortune 100 companies, government agencies, and medium sized businesses.

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Multicultural MarTech: An audience planning and segmentation tool that combines behavioral mobile data, first-party data, and panel profile insights to create a holistic view of your target market.

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ThinkNow enables companies and government agencies to discover the cultural drivers that influence consumer decisions. We provide insight solutions to help organizations thrive in a changing demographic environment.

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ThinkNow is a leading provider of representative Hispanic Panels. We specialize in providing access to Spanish-dominant Hispanic respondents and the whole U.S. Hispanic population at all acculturation and language levels. Our panel in Mexico is representative of the General Population in Mexico.

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     Proprietary behavioral mobile application tracking.
Don’t guess, Know.

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Insights in Action

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        Take your market research project to the next level

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Best in-class consumer insights for the public sector

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Latest Reports

year end review

2020 ThinkNow Year-End Report

We examine the effects of the years events through a multicultural lens to provide actionable insights on key consumer trends to watch heading into 2021.

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Consumer Identity

ThinkNow Culture™ Brief 2020

We surveyed a representative sample of American adults to understand how Hispanics, Asian Americans, and African Americans prefer to identify among peers and in marketing and media.

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beauty products

ThinkNow Cosmetics and Beauty Report 2020

In this report we surveyed a representative sample of cosmetic/beauty buyers to gauge sentiment in the category and how COVID-19 has impacted purchase behavior.

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