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Using the Spanish Language To Better Engage Hispanic Consumers

February 11, 2020 Author: Mario X. Carrasco

Categories: Blog Hispanic Market Research Online Market Research Podcast

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This podcast explores the relationship between language and brand engagement and how Fortune 500 companies can use the Spanish language to fortify their marketing assets and unlock the potential in the market through in-language campaigns.

Guest: Diego Antista, CEO & Founder of Multicultural Integrated Technologies

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