ThinkNow Entrepreneurship Report – Women’s Point of View

  • Women perceive business ownership as a strong indicator of success.
  • Women are open to entrepreneurship; half currently have their own business or are interested in starting one.
  • Interest in entrepreneurship declines with age.
Report Abstract

ThinkNow conducted a national survey of Americans across various ethnic groups. We asked them about their interest in starting businesses, industries, revenue goals, motivations, barriers and utilization of support services. This report highlights the women's point of view on these topics but also includes the following for the total market:

  • Success and Business Ownership
  • Business Ambition
  • Motivation
  • Obstacles/Challenges
  • Business Owner Resources