reports

Healthcare Marketing Report: Engaging Hispanic Communities

  • ThinkNow partnered with Klick Health to address the insight gaps in healthcare marketing geared toward Hispanic communities
  • To honor the nuances of Hispanic health within the community versus continuing to center the non-Hispanic experience as the baseline for analysis, we looked at the intricacies of Hispanic health attitudes and behaviors through Hispanic identity, age and acculturation, and gender and sexuality
Report Abstract

ThinkNow partnered with Klick Health to address the insight gaps in healthcare marketing geared toward Hispanic communities.