People who have been on a Zoom call with me can undoubtedly tell that video games greatly impact my life. Having been an avid gamer since the Atari 2600 days, I have seen the gaming world evolve over the years. According to IDC Data, what was once thought of as a kid-friendly pass time has matured, posting revenue that rivals the movie industry and North American sports combined with a whopping $180 billion in global sales in 2020. (more…)

Organizations often launch diversity and inclusion initiatives as strategic imperatives to create more equitable and inclusive work environments. While it's the right thing to do, it’s often assumed that there’s immediate buy-in across the board. That’s not always the case, however. Within the company, there are ways to be an intrapreneur and make an impact. (more…)

Modern-day corporate America has a uniform – typically white, male, and of certain affluence and political view. However, diverse talent across the board is calling for a new lens that promotes diversity, equity, and inclusion initiatives both within and outside of organizations.

Marketers and researchers of color, for example, seek equity in pay and more seats at the table, as well as equal opportunity. (more…)

At this point, the business case for diversity, equity, and inclusion is a no-brainer. Not only is it a moral obligation, but research suggests maintaining a diverse and inclusive workforce improves business outcomes and financial performance. So, essentially, implementing DEI initiatives within your organization is common sense and just makes cents, right?

Yet, many firms fail to look at how DEI supports the overall business strategy. (more…)

The symbiotic relationship between data and storytelling has emerged as a powerful tool for diversity and inclusion initiatives within companies. Post-2020, organizations are now prioritizing D&I under mounting pressure from employees and other stakeholders demanding representation within the workplace, product and service offerings, and marketing and advertising.

Storytelling is the catalyst for change. It creates intentional moments of intimacy that enable people to learn more about one another and appreciate similarities and differences. (more…)