ThinkNow conducted a national survey of 1,291 Americans aged 18-64 across various ethnic groups. We asked them about their interest in starting businesses, industries chosen, revenue goals, motivations, barriers and utilization of support services. The results are both eye-opening and potentially concerning. Overall, we found that the desire to start new businesses, revenue goals for those businesses and challenges experienced by their founders are not evenly distributed by gender and ethnicity.
Utilize non-research community platforms to harness the power of market research online communities at a lower cost. Market research online communities provide market research companies with an efficient and convenient way to reach a specific target audience. So with all the advantages they provide, why aren’t all companies investing in them?
Hispanics Travel, Affluent Hispanics TRAVEL The National Tour Association conducted a webinar on Hispanic travel trends which was presented by Mario X. Carrasco, managing partner at ThinkNow Research. The webinar discusses transportation habits of U.S. Hispanic travelers, as well as travel habits, preferences, booking, amusement parks, transportation, average spend, destinations and more.
Utilize existing non-research community platforms to harness the power of online communities at a lower cost Market research online communities allow market research companies an efficient and convenient way to reach a specific target audience. With the advantage they provide, why wouldn’t all companies invest in one? The trouble is, starting a community seems almost impossible to budget for small to medium size companies.