Younger Millennials Welcome Social Media Video Viewing

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This week, we're looking at digital video viewers. Each day, we'll feature a different demographic to better understand how various age groups engage with video. Yesterday, we looked at kids and teens. Next up: millennials.

This year, 64.8 million millennials will watch digital video at least once a month, according to eMarketer estimates. That figure will continue to increase year over year, reaching 66.8 million by 2022.

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